Wednesday, May 18, 2011

Derek Lam Lauches a Diffusion Line!

Derek LamCourtesy of Derek Lam

Hot on the heels of his eBay collab, Derek Lam is launching a new clothing line! Called 10 Crosby Derek Lam, after the designer’s New York City office address, the collection features lower price points and a more downtown feel. "After the tough economic times, there definitely is a customer looking for fashion with an accessible reach, but considered in a fresh manner,” Lam told WWD. Shoppers can expect to see lots of jersey fabrics and soft tailoring in 10 Crosby, with an emphasis on utilitarian everyday basics. The line is set to roll out in November at department stores and Lam’s Crosby Street boutique, and prices will run from $195 to $895.

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